Here Are 8 In-Demand Fashion Jobs (2021)
Recent Gen Z college graduates are entering one of the worst job markets on record. It's incredibly tough for recent grads to land a job; many are relying on unemployment, or picking up the tried-and-true millennial tactic — moving back home with their parents.
While many cities are in a tepid game of 'Lockdown V. Let's See What Happens', COVID-19 has halted hiring and put a chill on internships. During their job-hunting season, recent graduates can brush up those resumes by highlighting relevant experience and transferrable skills to align with some of the fashion careers that will be in-demand even once the pandemic has passed.
In-Demand Fashion Jobs (2021)
Customer Experience Manager
Diversity & Inclusion Specialist
Sustainability & Social Responsibility Operations
Virtual Showroom Designer
With designers producing digital-only clothing collections, there comes a new demand for CGI Artists in the fashion & apparel industry. An early concept adopter of photorealistic digital clothing is Scandinavian retailer Carlings, which carries a selection of brands including Levi's, Diesel, and Vans. Carlings was able to sell out a digital clothing collection in just a week. Digital tailors edited customer photos to give the appearance the customers were dressed in the apparel they purchased, which cost up to €30 per item (roughly $37 per item).
During the COVID-19 pandemic, designers were forced to rethink how they presented collections in a socially-distanced world. Enter designer Anifa Mvuemba's May 2020 fashion show for her brand Hanifa, which pioneered a new era of virtual fashion, with garments appearing in 3D, worn by invisible avatars strutting the catwalk.
Also entering the virtual fashion scene was Paper magazine with their digital July 2020 covers which enlisted the help of 3D designer Rodolfo Hernández.
Customer Experience Manager
Even after COVID lockdowns are behind us, retailers will still face growing demand in the e-commerce space. Keeping customers up-to-speed regarding their orders across markets, time zones, and social media platforms will be integral to providing seamless customer experience in online shopping. Individuals with critical-thinking skills and high emotional intelligence will generally excel in the customer experience career track. Speaking with the Business of Fashion, Patricia Loureiro, global director of customer service at Farfetch, says:
“Equally if you are an advisor or a stylist, it is important to have empathy and to be able to establish a deep and intimate connection with clients remotely in e-commerce,”
“The most important thing is to reset your heart and intention with every customer to ensure that the customer has a really tailored experience.”
Artificial intelligence will undoubtedly take over tasks such as parcel tracking and self-service checkout. However, companies, particularly those in the luxury space, will funnel their resources on to customers that request human interaction as part of their personalized online shopping experiences.
“You can call this full service versus self-service,” Loureiro said.
A quick LinkedIn job query in 2020 for 'Commerce Writer' or 'Commerce Editor' will yield results showing publishers like Condé Nast, Hearst, AOL, Refinery29, Vox Media, DotDash, and NBCUniversal are seeking nimble writers with a sales mindset.
Meanwhile, where publishers adopted commerce to recoup losses in advertising revenue, retailers are expanding their commerce to editorial content. Startups like CUUP and retail mega-players like Amazon see editorial as a service that increases their bottom-line.
Learn more about Commerce Editor jobs:
Style: What is Content Commerce?
Business of Fashion: Fashion Jobs That Are in Demand Now
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